How Effective Is Your Website?
Can Customers Easily Find You?
If Google isn’t clear on what you do and where you operate, potential customers may never see you.
- Clearly outline your key services and service areas.
- Make sure your website is linked to your Google Business Profile.
- Use consistent business details across your website and listings.
Does IT Work Properly on Mobile?
Most customers search on their phone, especially when they need help quickly.
- Important content should not be cut off screen.
- Phone numbers and contact buttons should be easy to tap.
- Key information should be easy to find without scrolling.
Is Your Information Up-to-Date?
Keeping content and information current shows your business is active, reliable and professional.
- Are contact details, services and opening hours current?
- Do photos and content reflect how your business operates?
Are All Channels Connected?
Your website should support all of your online channels, not sit on its own.
- Is your site linked to Google listings, reviews & social media?
- Do all platforms point customers back to your website and the same contact details?
Promote Your Services
Your website should quickly show what services you offer and who they’re for. Clear service pages build trust and support enquiries, whether online, by phone, or in person.
Small Improvements That Count
Small website updates can make a big difference, like improving speed, updating service info, and making contact details easier to find.